Bright Ideas about Marketing, Sales, and Customer Success




Clay Posey

Clay Posey
Clay Posey is CEO/Founder of ClearBox Strategies. Clay is a serial entrepreneur. Thirty years into his career, this is his fifth startup, and he gets to explore his passion for creating something out of nothing for ClearBox and for our clients.
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Recent Posts

Tactics for 2021: Be A Sales Winner

Posted by Clay Posey on Feb 22, 2021 10:30:00 AM

Guess what folks...we are halfway through Q1 of 2021! Unbelievable. New year, new politics, but the same old problems we had last year in sales. People are not in the office (they are at home) and if they are, they don’t necessarily want visitors. So what is a sales person to do?  From experience, there are several tactics that you can use to keep your sales game strong in 2021.  Here are six of them.

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Topics: Sales Force Development, 2021

Make 2021 Your Year to Go Digital

Posted by Clay Posey on Jan 19, 2021 10:30:00 AM

We all breathed at least a small sigh of relief when the ball dropped on New Year’s Eve! Now it’s 2021 and we can look over our shoulders and check for lessons learned from 2020. 

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Topics: Business Development, digital

Expecting Greatness in 2021

Posted by Clay Posey on Dec 2, 2020 10:30:00 AM

“It’s the most wonderful time of the year!” At least it is my favorite season. In 2020, that may be easier said than believed, Still—from Thanksgiving through New Year’s Day, I find myself a little happier and a little more energized than the rest of the year. More than the general holiday festivities, work-life seems to relax just a bit, giving me time to reflect and plan. After 2020, I think we all need some downtime to just breathe and think. Despite all of the memes, I am optimistic about 2021.

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Topics: Strategy, Business, economy

You Have One Job

Posted by Clay Posey on Nov 10, 2020 10:30:00 AM

As a sales rep, you get handed a lot of hats: Customer service (the client calls you for everything long after the sale is made), Unloading the truck (because you aren’t doing anything else, right?), Collections, PR, Receptionist, and the list goes on. But here is the insider secret - You only have one job! Just one.

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Topics: Sales Force Development

How To Reach Buyers at the Moment of Decision

Posted by Clay Posey on Aug 20, 2020 11:00:00 AM

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Topics: local, advertising, audience segmentation, targeting, microtargeting, mobile, marketing

The Great Business Reset

Posted by Clay Posey on Jun 4, 2020 11:00:00 AM

...or How I Spent my COVID Vacation

Two months ago a lot of people were saying, “I really could use a break!” Which should serve as a cautionary tale about being careful what you wish for. Most of us got some unexpected downtime during the first half of Q2. Some people were able to take advantage of the “time out” for personal improvement or play around with potential start-up businesses. Business owners have seen a different story play out. We've watched fixed expenses continue and watched revenue plummet (maybe even to zero if you're in the restaurant biz or a similar space). We try to read the tea leaves, look into our crystal ball, or watch CNBC…they all seem pretty equal in trying to see what's next.

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Topics: Business Development, Chattanooga, Innovation, Leadership

Working From Home Tips, part 2

Posted by Clay Posey on Mar 26, 2020 11:00:00 AM

This is Part 2 of our tips for successfully working from home. If you missed Part 1, it’s a great time to get caught up!

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Topics: Business Development, Chattanooga, Innovation, Work From Home

Working From Home Tips, part 1

Posted by Clay Posey on Mar 24, 2020 11:00:00 AM

COVID-19…just mentioning it makes some people want to rush to the store to see if they can load up on more toilet paper or ground beef. There is little doubt that it’s changing the world we live in on a permanent basis, especially when it comes to how people work. Some have played around on the fringes of working from home for a decade or longer…and for some it will no longer be optional if you want to remain employed.

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Topics: Business Development, Chattanooga, Innovation, Work From Home

Email is Dead! Long Live Email!

Posted by Clay Posey on Mar 19, 2020 10:00:00 AM

Email is Dead! Long Live Email! It's 2020 and who does email marketing anymore? Email seems sooo 2010. Here's the big secret, email is still one of the most powerful tools that you can use to engage your existing customers as well as to create opportunities for new business. According to, email generates $38.00 in revenue for each $1.00 spent. Okay, that's a 3800% return on investment. Let THAT sink in.

Whether you work in the B2B space, or the B2C, email can help you grow your business in 2020. We've compiled a list of 20 fun tips, facts, and stats to help you get excited about email marketing in 2020.

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Topics: Chattanooga, Work, Tools, Email, direct marketing

Why ClearBox?

Posted by Clay Posey on Nov 4, 2019 1:50:32 PM
Why ClearBox

As I write this, I’m sitting in an office with glass walls...a literal “clear box.” The office came second after we had established the concept for this business and the name: ClearBox Strategies.

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Topics: Business Development, Secret Sauce, Strategy

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